The Daily Wire announces it will spend $100 million on ‘non-woke entertainment’ for kids

The Daily Wire announces it will spend $100 million on ‘non-woke entertainment’ for kids

The Daily Wire, a conservative American news outlet featuring some of the GOP’s most prominent pundits, announced this week it will be pouring $100 million into the development of children’s programming in response to what it calls “woke entertainment.”

The home page of The Daily Wire website now features a statement that reads, “The world’s premiere family company wants to indoctrinate children. Well, we think our kids deserve non-woke entertainment, so we’re creating it for them. In the coming months, DW Kids is going all-in on creating live-action and animated shows.”

The move comes on the heels of Disney’s first public statement on Florida’s so-called “Don’t Say Gay” bill, saying the company ‘vows’ to help repeal the controversial legislation.

In a statement this week, Daily Wire CEO Jeremy Boreing said, “Americans are tired of giving their money to woke corporations who hate them. They’re tired of giving their money to woke media companies who want to indoctrinate their children with radical race and gender theory. But they want to do more than just cancel them. They want alternatives. The Daily Wire is giving them those alternatives.”

The Daily Wire says the kids content will be available to subscribers in 2023, and urges supporters to donate in order to help fund the new programming.

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